ABOUT INTEX
  • A brand with a 21-year Legacy
  • Major player in Mobile Handset & Accessories, Consumer Electronics, IT Hardware
  • Intex is the No 1 Indian mobile handset brand*
  • First Indian company to launch android-based Smart watch
  • State of the art 5 manufacturing facilities in Jammu, Baddi & Noida.
  • Turnover of 6400 Cr, CAGR Growth of 82% YoY
  • 11000+ employees
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Vision and Mission
  • Make Intex a globally respected name
  • Improve the quality of life of the people
Missions and Goals supporting Our Vision
  • Focus on customer delight
  • Seek technology and trade leadership
  • Ethical practices
  • Caring for the stakeholders
  • Conducting ourselves as good citizens
what we do
Mobile Handsets
Smart phones, Feature phones and Mobile accessories
Wearable Segment: Smartwatch
Intex entered the Wearable Technology Segment with the launch of Smart watch- 'iRist' at Mobile World Congress, Shanghai, China
Consumer Durables
Key products include LED TV, Washing Machine and Refrigerators.
IT Peripherals
Multimedia speakers, UPS, Power Bank, Data Card, Headphones, Keyboard, SMPS
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WHY IPL
  • Intex is a youth brand.
  • Intex and IPL have the same brand attributes - passion, leadership and winning attitude.
  • The mass reach and connect of IPL is unchallenged.
  • Intex and IPL have been associated in the past also.
  • Buying an IPL team was the next logical step.
WHY GUJARAT
  • Gujarat has a great cricketing history
  • People of Gujarat are big cricket fans
  • Intex is a leading brand in Gujarat
  • We wanted to have the privilege to give the fans of Gujarat their first IPL team
  • Rajkot as a stadium is a great cricketing venue